About Us

At Nativ Rose, we believe natural aromas and beauty care is therapeutic.

Born from a love of botanical perfumery, aromatherapy, and nature, Nativ Rose was created as a softer, more intentional approach to fragrance and self care— rooted in nature, beauty, and traditions from around the world.

Founder Ayla’s journey into natural fragrance began partly from being sensitive to many conventional synthetic perfumes and searching for something that felt more breathable but still beautiful and not just herby and "crunchy". That search led to a deeper study of botanical perfumery and aromatherapy, with the intention of becoming a certified aromatherapist and understanding the effect of essential oils, physically and emotionally.

Founded in California, Nativ Rose creates botanical perfumes and beauty rituals inspired by flowers, tropical landscapes, gemstones, and favorite popular scents combinations. Crafted with natural extracts, essential oils, absolutes, and plant materials, each scent is designed to feel intimate- new, but still familiar.